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Marketing Operations Manager
Description:
We are looking for a Marketing Operations Manager to join our Team! Are you passionate about optimising critical marketing technologies and strengthening collaboration between multiple departments? We are looking for someone who is highly collaborative, determined, and detail orientated . Who We Are: We are Evotix, and our mission is to create dynamic EHS and wellbeing solutions built for a rapidly changing world. Based in London and Chicago, we develop technologies that are transforming management of the world’s most critical EHS and wellbeing challenges. We bring people and technology together with intuitive, human tools that radically change the approach to health and safety. This is how a long-term, definable shift is going to happen. At Evotix we are a strong team with a powerful ethos and big ambitions. We have grown consistently at 40% year. People join us because they are up for a challenge and want to make a difference – sharing a passion for our mission and a focus on “getting it done”. We’re informal and open, whether we’re sharing ideas on the office floor or jokes at regular team-bonding events. We proudly promote diversity, as one of the few tech businesses that isn’t disproportionately male dominated. We’re unconventional – we embrace bold thinking, new perspectives and curiosity. We’re radically candid – we regularly give and embrace feedback so we can take a step forward each month, together. Think you’re a fit for Evotix? The primary objectives and responsibilities of a Marketing Operations Manager includes: Marketing systems and processes: Technically own, maintain and troubleshoot any issues with the marketing automation solution , Hubspot; Establish internal training and procedural documentation to ensure that Hubspot is used cleanly and optimally by all users, avoiding data pollution and ensuring data / campaign responses are correctly and thoroughly tracked ; Ownership of Evotix’s lead-to-revenue strategy, collaborating with field marketing, demand generation, sales operations and sales in order to ensure a robust and systematic process for the efficient and effective management of all leads from their creation to won revenue. Prospect Database: Act as the custodian of and advocate for the prospecting database: partner with the Revenue Platform Manager to implement tools and processes to ensure and maintain its cleanliness and integrity, eliminating duplicate records, archiving redundant records and systematically enhancing /enriching field completeness ; Develop a deep understanding of Evotix’s ideal customer profile (ICP) for both companies and c ontacts ; Understand intimately and own the growth of the prospect database, including: investigating and identifying sources for businesses meeting our ideal customer profile, devising and implementing a robust and efficient process for introducing new records to Salesforce at scale . Liaise and manage third party relationships ; Develop and implement a process to score ICP records to demonst r ate that they are ‘engagement ready ’ ; T ransform scraped and manually entered data into the appropriate format to upload to Salesforce, ensuring duplicates removed and data complete before hand ; Monitor and meet agreed volume targets for creation of net new ICP records , in line with timescales for planned campaigns, such as Account Based Marketing (ABM) initiatives. Marketing Measures of Success: In consultation with the sales and marketing teams, continually monitor , refine and review the lead scoring model, making refinements and updates to ensure delivery to sales of engagement-ready leads which meet Evotix ICP ; Review Evotix’s present marketing measurement processes, proposing a robust and comprehensive plan to develop current practices into a sophisticated, multi-touch attribution model which is fit for scale . Secure internal buy in and, using marketing automation and Salesforc e , implement and launch ; Act as the internal ambassador for marketing return on investment, ensuring internal stakeholders are clear on the methodology and understand our performance in detail. Governance: Hold responsibility for the implications of governance / compliance matters ( eg GDPR) as they apply to the operating activities of a contemporary marketing department . Manage a globally compliant system for email opt out / preferences. What you’ll bring to the table: Previous experience in a marketing operations position with a focus on B2B SaaS solutions is critical to success; Experience operationali s ing total/serviceable addressable market into actionable prospecting databases ; Proven experience working with Hubspot as a subject matter expert, with the knowledge and exposure of Hubspot integrations with Salesforce; Experience of ongoing management of marketing tools across integration and automation, attribution and lead scoring ; Experience in lead-to-revenue funnel optimi s ation ; Exposure of working with multiple stakeholders, both internally and externally; A highly collaborative approach; Excellent interpersonal and customer services skills; Excellent relationship-building and stakeholder-management skills, with the ability to bridge the gap between marketing and sales teams; Fantastic verbal and written communication skills; Strong attention to detail with the ability to organise tasks and projects; Naturally curious with a passion for driving continuous improvement of results. Why you should apply to Evotix: At Evotix, we are all pioneers, leading the charge in transforming health and safety. By joining us, YOU can make a difference. Work perks include: Competitive base salary Quarterly company performance bonus Birthdays off Unlimited annual leave Private Medical Insurance Employee Assistance Program Quarterly wellness days Wanna be a superhero? Put on your cape and join us! Powered by JazzHR
Company:
Evotix
Posted:
March 22 on The Resumator
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More About this Listing: Marketing Operations Manager
Marketing Operations Manager is a Executive Operations Manager Job at Evotix located in United Kingdom. Find other listings like Marketing Operations Manager by searching Oodle for Executive Operations Manager Jobs.
Marketing Operations Manager is a Executive Operations Manager Job at Evotix located in United Kingdom. Find other listings like Marketing Operations Manager by searching Oodle for Executive Operations Manager Jobs.