Holt Recruitment
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Marketing & Communications Manager
Description:
Holt Executive has partnered with a leading technology provider that provides unrivalled connectivity solutions across the Maritime, Energy and Mining sectors. Our partner is actively...Holt Executive has partnered with a leading technology provider that provides unrivalled connectivity solutions across the Maritime, Energy and Mining sectors. Our partner is actively seeking a Marketing & Communications Manager to support the Marcoms Director by collaborating with sales and product teams to develop, deliver and evaluate high-impact and customer-value-driven Marcoms campaigns, covering their Maritime Business unit. This is a fantastic opportunity for someone who wants to work within a global organisation, having the ability to travel and work within an organisation where technology saves lives every day. Key Responsibilities for the Marketing & Communications Manager include: Marketing Communications - - Planning and supporting effective launch and portfolio campaigns. - Creating and maintaining customer-focused sales kits highlighting our portfolio benefits to drive sales, including presentations, infographics, and videos. - Content writing for website, intranet, direct mailings, newsletters, case studies, and social media. - Delivering commercial content marketing campaigns; researching topics, coordinating strategy, creation, and design. - Pre- and post-event marketing through invitation mailings, newsletters, and social media. - Close collaboration with creative agencies and designers. Digital Marketing and CRM - - Monitor and assign leads from our website and mailboxes. - CRM reporting, including ROI, lead generation and customer lifecycle management. - Help track and present traffic and click-through analysis related to our web portals, newsletters, email campaigns, social media channels and online advertising. - Support the tracking, monitoring, and updating of Google AdWords and SEO campaigns, working closely with the digital agency and the digital team. - Conduct regular audits of portfolio presentations on our website and drive user journeys to maximise lead-generation opportunities. Sales Enablement - - Ensure regular dialogue with sales to understand and meet their requirements, monitor industry trends, and identify customer pain points. - Support the RFP/tender process, providing guidance and compelling sales templates that position us as an industry leader. - Create and maintain customer testimonials. - Support regional Marcoms campaigns in the Asia Pacific sales territories, with a particular focus on Japan. Other Miscellaneous Duties - - Meticulous proofreading of written materials. - Occasionally attending events to register attendees, manage logistics, set up and support the Marketing Director. - Other ad-hoc tasks as required. Key Skills & Experience Required by the Marketing & Communications Manager: - BSc/BA or equivalent in Marketing, Communications, or a relevant field. - At least 3 years experience in digital marketing, marcoms or editorial work. - Experience with website CMS systems, maintaining and creating web content. - Strong understanding of Microsoft packages, especially PowerPoint. - Experience using tools such as SharePoint, Digital design tools, Adobe, WordPress, CRM / Dynamics 365, Canva, and Video editing. - Ability to present complex technical information in a comprehensive, powerful way. Desirable Experience - - Background in the maritime, connectivity or digital solutions industry. - Understanding of AI marketing tools. - Knowledge of marketing tools such as Google Analytics, Hootsuite, Google Ads, SEO software. If your skills and experience match this Marketing & Communications Manager opportunity, we encourage you to apply by sending your CV to XXXX@holtexecutive.com
Company:
Holt Recruitment
Posted:
April 3 on Careers4a
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More About this Listing: Marketing & Communications Manager
Marketing & Communications Manager is a Advertising & Marketing Marketer Job at Holt Recruitment located in United Kingdom. Find other listings like Marketing & Communications Manager by searching Oodle for Advertising & Marketing Marketer Jobs.
Marketing & Communications Manager is a Advertising & Marketing Marketer Job at Holt Recruitment located in United Kingdom. Find other listings like Marketing & Communications Manager by searching Oodle for Advertising & Marketing Marketer Jobs.